Converse bank has finalized results of MEET THE CHAMPIONS campaign

ArmInfo.Converse Bank has finalized the results of MEET THE CHAMPIONS campaign.  The Campaign had been launched in March for MasterCard and Maestro cardholders of Converse Bank to encourage customers and to expand noncash  transactions.

"In the course of the Campaign, starting from March 26 through May  10, both the quantity and the amount of noncash transactions with  MasterCard and Maestro cards of Converse Bank grew substantially  versus the same period in the past year.  In particular, the turnover  of noncash transactions with the Bank's cards grew by 23%, and the  number of noncash transactions grew by 77%," the Bank representative  said.

Simultaneously, when making noncash shopping in the partnering  network of the Bank, the Campaign participants enjoyed cashback and  accumulation of Converse points, and the top 10 participants won  various prizes in a lottery, of which 6 cash prizes at AMD 100,000  each, 3 cash prizes at AMD 250,000 each, and 1 ticket for 2 persons  for UEFA Champions League Final (including air ticket and  accommodation). 

It is important to note that the cardholders having made at least 25  noncash transactions to a total amount of AMD 400,000 (equivalent  foreign currency) had been qualified to take part in the lottery. 

According to the Analytical Survey "Armenian Banks in Card Business"  No. 16, prepared by ArmInfo News Agency, Converse Bank is included in  the TOP-5 both in terms of the total number of active cards, and in  terms of the number of Visa and MasterCard. By October 1, 2017, the  bank increased the total number of active cards by 35.1% - to 183.8  thousand units. In the total number of active cards of the bank, Visa  accounts for 28.2%, and MasterCard - for 12.5% (22.9 thousand units  with annual growth of 44.4%).  The volume of plastic transactions  Converse Bank increased over the 9 months of 2017 at 62% per annum to  239.1 billion drams, taking the first position on this indicator. As  of October 1, 2017, the Bank has 104 ATMs and 753 own POS terminals.  Converse Bank issues and also serves Visa and MasterCard on a par  with local ArCa cards.

To recall, Converse Bank has been operating in the Armenian market  since September 1996. The Bank's shareholders are Advanced Global  Investments LLc (hand-Eduardo Ernekian) - 80.94%, HayPost Trust  Management B.V. - 14.06%, the Cathedral of the Mother See of  Etchmiadzin - 5%. The Bank's branch network has 34 branches, out of  which 13 are located in Yerevan, 20 - in the regions of Armenia and 1  - in the NKR.